AJA’s Highly Portable 10-bit 4:2:2 Flash Disk Recorder to Enable Lens to Post Solution for Avid Edit Workflows

Amsterdam, Netherlands, IBC Conference Stand 7.F11 - AJA Video Systems streamlined lens to post workflows with the introduction of its Ki Pro family of portable video recorders. The newest product in that family, Ki Pro Mini has been in high demand, facilitating direct camera-to-edit workflows that eliminate the time consuming video encode step. AJA is working jointly with Avid(R) to build support for the Avid DNxHD(R) video codec into Ki Pro Mini, enabling further production efficiencies to Avid Media Composer(R).

“Video producers and editors are always seeking to ease their workflows and improve the quality of their productions while reducing costs,” said Paul Foeckler, Vice President, Creative Professional Products and Solutions. “With the AJA KiPro Mini supporting Avid’s high quality low bandwidth DNxHD codec, editing can begin more quickly than ever, easing workflows in film, television and live productions. We’re thrilled to continue to work with AJA on innovative solutions for our editorial and post customers..”

“One of the most frequent requests we get from the field is for support of DNxHD in our Ki Pro family of products,” said Nick Rashby, President, AJA Video Systems. “Avid’s commitment to professional editors has been unwavering for over twenty years, and we’re very excited to bring Ki Pro Mini with DNxHD support as a free upgrade for all Ki Pro Mini owners.”

Ki Pro Mini is available through AJA’s global network of resellers at a US MSRP of $1995. Support for the Avid DNxHD codec will be available Q4 2011 via a free downloadable firmware upgrade. For a complete set of Ki Pro Mini features and technical specifications, please visit www.aja.com.

Since 1993, AJA Video has been a leading manufacturer of high-quality and cost-effective digital video interface, conversion, acquisition and desktop solutions supporting the professional broadcast and post- production markets. With headquarters in Grass Valley, California, AJA maintains an extensive sales channel of dealers and systems integrators around the world. For further information, please see our website www.aja.com.

Avid creates the digital audio and video technology used to make the most listened to, most watched and most loved media in the world - from the most prestigious and award-winning feature films, music recordings, television shows, live concert tours and news broadcasts, to music and movies made at home. Some of Avid’s most influential and pioneering solutions include Media Composer, Pro Tools(R), Interplay(R), ISIS(R), VENUE, Oxygen 8, Sibelius(R), System 5, and Pinnacle Studio(TM). For more information about Avid solutions and services, visit www.avid.com, del.icio.us, Flickr, Twitter and YouTube; connect with Avid on Facebook; or subscribe to Avid Industry Buzz.

Avid, Avid DNxHD, Media Composer, Pro Tools, Interplay, ISIS, Sibelius and Pinnacle Studio are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United State and/or other countries.